Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Mount Gay Rum - Coffee Table Book (Concept)
Project type
Brand Assets
Date
2020
Location
Barbados
Dakota Ross submitted a proposal to Mount Gay Distilleries Limited to oversee and assist Keith Miller of Miller Publishing with the creation of the "History of Mount Gay Coffee Table Book." This project involved multiple phases including knowledge sharing, check-ins and idea development, and final stages including publishing.
Dakota Ross would provide guidance and support to Keith Miller based on their previous consultations with Mount Gay. This included sharing relevant information, coordinating with researchers/historians, offering brand alignment feedback, generating ideas for digital storytelling to promote the book, reviewing prototypes, and reconciling time undertaken.

